"WITH THE INCREMENTA QPC (QUALITY, OPERATIONAL STANDARDIZATION, CERTIFICATION OF COMMERCIAL OPERATIONS), THE SALES PERFORMANCE HAS BEEN AMAZING (FORMIDABLE)."

Business operations need to be tailored to each type of company or product. The need for territorial coverage demands specific planning so that the sales operation is sufficient in each market.
INCREMENTA uses tools developed by its professionals (QPC¹ Qualification, Operational standardization and Certification of commercial operation) and elaborates the planning of the commercial operations of its clients taking into account the following points among the main ones:

• Size of the sales area.
• Density of customers by sales territories.
• Classification of customers by potential.
• Identification of customer demand for potential customer service.
• Planning customer service by potential.
• Demand of Technical Quality of the vendors.
• Identification of Business Cycle of Customers by potential.
• MVO¹ - Budget Sales Goal.
• MVP¹ - Productivity Sales Goal.
• MVM Planning¹ - Sales Goal for market potential rather than budget.
• Information System for Sales and Product Planning.
• Field Supervision.
• Sales management.
• Training.

¹QPC, MVO, MVP AND MVM-EXCLUSIVE METHODOLOGY DEVELOPED BY
INCREMENTA Consultoria e Planejamento de Negócios Ltda.

"THE “VINHO CARRETEIRO” JUMPED FROM 3,500 TO 12,000 POINTS OF SALES." 

Sales productivity necessarily entails commercial operations designed for this purpose. Productive sales necessarily require accurate performance of the assessment instruments, as well as expressive gain increase, both for the company and for the commercial structure.
Productive business operations need to be tailored to each type of company or product, as well as the particular aspects of each sales territory.
Productive sales imply higher customer satisfaction, necessarily, so that its “share” growth gains are long lasting.
The need for territorial coverage demands specific planning so that the sales operation is sufficient in each market.
INCREMENTA uses tools developed by its professionals (QPC¹ Qualification, Operational standardization and Certification of commercial operation) and elaborates the planning of the commercial operations of its clients taking into account the following points among the main ones:

• Size of the sales area
• Density of customers by sales territories
• Classification of customers by potential
• Identification of customer service demand by potential
• Planning customer service by potential
• Sellers Technical Quality Demand
• Identification of the Business Cycle of Customers by potential
• MVO¹ - Budget Sales Goal
• MVP¹ - Productivity Sales Goal
• MVM¹ Planning - Sales Goal for market potential rather than budget
• Information System for Sales and Product Planning
• Field Supervision
• Sales management
• Training

¹QPC, MVO, MVP AND MVM-EXCLUSIVE METHODOLOGY DEVELOPED BY
INCREMENTA Consultoria e Planejamento de Negócios Ltda.

"THE “COCO DO VALE” PRODUCTS ARE FOUND IN THE WHOLE TERRITORY OF BRAZIL FROM A COMPETENT PLAN MADE BY INCREMENTA."

With the globalization of the economy and the fierce competition for the markets, companies are being forced to make an unprecedented effort in their trajectories (PATHS).
The fastest companies that overlap the slowest and not the largest and "most powerful" over the smaller ones.
This is a fundamental need of companies that face changes that demand a new strategic market positioning.
INCREMENTA draws up plans and programs to correct the companies' commercial and results performance, offering a portfolio of services to adapt them to the requirements of the new times, as well as the Marketing Feasibility Study for new developments and new products.
Allied to this, the integral strategic planning of the company can decide its survival or its paralysis due to the instability of the market. Increasing or reducing market “share” should be a strategic project and not a surprise over a “fait accompli”. The ability to anticipate scenarios can ensure the long-term success of the business.

1. Strategic business management
2. Strategic and business planning
3. Strategic Marketing Planning
4. QPC¹ Structuring, qualification, standardization and certification of commercial operations. (MVO¹, MVP¹ and MVM¹)
5. Programs to increase sales productivity.
6. Survey and analysis of the market and its trends
7. Diversification of activities and product lines
8. Market environment for companies and products
9. Marketing Feasibility Studies
10. Regionalized market planning to increase sales (share)

¹QPC, MVO, MVP AND MVM-EXCLUSIVE METHODOLOGY DEVELOPED BY
INCREMENTA Consultoria e Planejamento de Negócios Ltda.

"INCREMENTA DEVELOPS FUNDAMENTAL MARKET VIABILITY STUDIES FOR ANY PRODUCTIVE INVESTMENT."

With the globalization of the economy and the fierce competition for the markets, companies are being forced to make an unprecedented effort in their trajectories (PATHS).
As has already been said, the fastest companies overlap the slower ones, not the largest over the smallest.
This is a fundamental need of companies facing changes that demand a new strategic positioning.
INCREMENTA develops plans and programs to correct the commercial performance of companies, offering a portfolio of services to adapt them to the requirements of the new times, as well as Market Viability Study for implanted products and new products, as well as for industrial, commercial, real estate, financial, services, either for deployment or for purchase or joint ventures.
Another point of great importance in the INCREMENTA services proposal are the Marketing Feasibility Studies to mix companies and products in different market territories that are differentiated by their economic, cultural or logistic particularities that demand special planning.
In addition, INCREMENTA also offers integrated service and planning for national clients and the institutional market of communication companies based outside the North / Northeast regions of Brazil.

"WHITE LUB'S RE-RELEASE HAS BECOME A SALES PHENOMENON IN ALL BRAZIL."

An increasingly demanding consumer recommends extreme care in launching the products. Each socio-economic class and each age group of consumers of the same social category react differently.
Therefore, positioning a product with a range of consumers of different social categories requires a thorough research to define strategies that produce desire for product experimentation and consumer loyalty, especially the preparation of the sales team, communication plan and actions sales points.
INCREMENTA has obtained excellent results with product launches, positioning and repositioning of the market for several others producing more sales and more productive commercial operations for the following products:

1. Mobile Telephone - Corporate Products
2. Cell Phone - Calling Cards
3. Construction Material
4. Food
5. Penetration Cleaning oil
6. Chemical labels
7. Oxygen and Electrical Welding, MIG, TIG - equipment and consumables
8. Alcoholic and non-alcoholic beverages
9. Textiles
10. Telephone Catalogs
11. Auto parts
12. Machinery and equipment
13. Industrial and domestic cleaning products
14. Tobacco
15. Advertising vehicles
16. Real estate projects
17. Tourism and leisure
18. Air Services for passengers and cargo

LOGISTICS AND DISTRIBUTION DEMAND PLANNING THAT IS FUNDAMENTAL FOR THE SUCCESS OF AN INTENSIVE SALES OR PRODUCT OPERATION

The perfect functioning of the distribution channels is fundamental to the success of a product or a sales increase plan, whether it is known or new in the market.
And the greater the efficiency and innovation in the distributive system, the greater its possibilities in sales promotion and the creation of long-lasting consumer habits, culminating in the achievement of objectives in demand. To optimize the procedures in this area, INCREMENTA offers its clients several specialized services.

1. Study and planning of distribution logistics
2. Development of operational alternatives.
3. Development of an integrated system
4. Classification of priority points of geographical distribution Implementation of computerized systems
5. Commercial location studies
6. Delimitation of trade areas
7. Study of sales productivity vs. logistics productivity
8. Intermediate and point of sale performance analysis
9. Analysis of credit and collection systems
10. Sizing and definition of sales routes and deliveries
11. Analysis of transport and communications routes
12. Studies of operating and transport costs
13. Freight-value analysis
14. Standardization of transport remuneration
15. Analysis of the location of storages and warehouses
16. Analysis of the internal movement of materials or products
17. Stock stability study

"IT IS ATTACKING THE HEART THAT MOTIVATION IS BORN!"

The need to plan and execute commercial events such as the participation of companies and products in fairs, conventions, technical and motivational lectures is a frequent demand in the daily life of organizations.
Planning for differentiated events is directly linked to the goal of success
For this, INCREMENTA offers a group of creative professionals to design, organize and direct these events having great experience with products such as:

1. Alcoholic and non-alcoholic beverages
2. Building material
3. Telephony
4. Pharmaceutical products
5. Food
6. Textiles
7. Tourism and leisure
8. Real estate projects
9. Air services
10. Cleaning products
11. Quality of service in companies
12. Quality of Service Training
13. Sales Conventions
14. Business conventions
15. Professional, business and other
16. Motivational and technical lectures
17. Sales Training
18. Projects for Booths
19. Participation in national and international fairs

"CREDIBILITY, CREATIVITY AND COMPETENCE."

Business decision-making is almost always conditioned to a correct assessment of the vast realm of information available and a detailed view of opportunities.
Through Studies of Viability Market, Economic and other technical analysis, INCREMENTA joins the entrepreneur offering specialized advice in a wide range of modalities:

1. Purchase and sale of companies.
2. Recovery of investments.
3. Joint Ventures.
4. Participations.
5. Analysis and evaluation of investments.
6. Mergers and incorporations.
7. Intermediation.

IN THE FOREIGN MARKET ATTEMPS TO DO NOT FIT, BUT CERTAINTY DOES.

In the globalized world of business, international market disputes are essential in any commercial operations planning.
The search for new markets abroad is the goal of many companies, but it takes strategy to introduce the company or a product in the foreign market.
INCREMENTA offers marketing advice in the search for opportunities to market products and services in the international market:

1. Assistance in the search of external market for export of products and services.
2. Assistance in finding external suppliers of products and services.